Mind enhances digital presence with Umbraco upgrade and streamlined support
Client overview
Mind operates as a leading mental health charity, offering support to over 400,000 individuals across England and Wales through a network of 110 local Minds. With an annual reach of over 20 million for its mental health resources and 1.57 million employees benefiting from its well-being programmes, Mind is committed to improving mental health services and raising awareness.
The challenge
Mind recognised the need to enhance their digital presence to better serve their communities. Their existing Umbraco website required an upgrade due to outdated functionalities that limited their ability to effectively engage users and provide essential information. The charity aimed to create a more robust digital platform to streamline operations and enhance accessibility to mental health resources.
Additionally, Mind sought a technical partner to assist their digital team in driving website initiatives through a comprehensive digital strategy that would include user research and user experience design. Addressing these areas would not only improve user engagement but also support the charity’s mission of providing vital mental health services to those in need.
Additionally, Mind sought a technical partner to assist their digital team in driving website initiatives through a comprehensive digital strategy that would include user research and user experience design. Addressing these areas would not only improve user engagement but also support the charity’s mission of providing vital mental health services to those in need.
“CTI helped us onboard our Umbraco website onto their hosting and support service, which has enabled us to firmly maintain a business-as-usual pace of work. We also have access to a wide range of CTI services that allows us to design, develop, test, and deploy new features at pace.”— Dominic Wilkinson Digital Platforms Manager
The approach
To improve Mind's digital platform and foster greater user engagement, we implemented a structured strategy designed to address their specific needs and challenges. This tailored approach resulted in a cohesive, modern digital platform that effectively serves Mind's mission to champion mental health support and engage communities across their network:
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Discovery phase:
The existing Umbraco content, operational processes, and security measures were thoroughly evaluated. This analysis helped identify necessary improvements and outlined the steps for a successful upgrade. -
Architectural planning:
A high-level architecture plan was created to define the structure of the upgraded website, documenting custom development and integration requirements to ensure a seamless transition. -
Content migration strategy:
We developed a detailed plan for migrating existing content to the new platform, aiming to minimise risks and ensure all information was transferred without disruption. -
User training:
Extensive training sessions were conducted for Mind's content editors and administrators, equipping them with the knowledge needed to manage the upgraded Umbraco system effectively. This empowerment allowed for independent operations and quicker responses to changes. -
Ongoing support and hosting:
After launching the upgraded platform, we provided continuous support and a reliable hosting environment, ensuring optimal performance and safeguarding against potential disruptions.
The results
The strategic enhancement of Mind's digital platform has yielded significant benefits, showcasing the effectiveness of our collaborative efforts. These results reflect a successful transformation of Mind's digital presence, allowing them to focus on their mission of promoting mental health while enhancing their operational capabilities. Through our ongoing partnership, we are committed to supporting Mind as they continue to innovate and expand their services.
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Improved website performance:
Users now enjoy faster loading times and a more responsive experience, leading to greater satisfaction and engagement. -
Increased user trust:
With upgraded security features and a more intuitive interface, users feel confident navigating the site and accessing crucial mental health resources. -
Streamlined content management:
The training provided has enabled Mind's internal teams to manage and update content efficiently, allowing for the timely dissemination of information and resources. -
Enhanced accessibility:
The new platform accommodates various user needs, facilitating easier access to mental health services for a broader audience. -
Strong foundation for future growth:
The upgraded infrastructure positions Mind to adapt to evolving demands in the mental health sector effectively, ensuring they can continue to provide support to those in need.
