Aquacut

Brief

As part of the NESTA Creative credits scheme, Aqua Cut selected CTI Digital against over 150 other agencies to brand, design and develop their first online presence.
Aqua Cut required more than just technical development and were relying on the experience and commercial knowledge of our team to convey their company online in a professional manner.

 

Technology

Drupal was selected as the content administration system could be customised to deliver a simple user experience whilst passing full control over the content to the Aqua Cut. This platform would also allow for in depth analytics to be gathered, shaping the future development of the site.

 

Benefits and Results

Through adding the web address to various online profiles, business cards and marketing material the site has seen a large quality of traffic and extremely high levels of conversion to quality enquires. The sales force have significantly reduced time spent lead generating and focus on progressing accounts.

 

Solutions

Our commercial knowledge and experienced project management team accurately captured, understood and interpreted the core business goals of the project. The design team achieved an aspirational look and feel which has led to an increase in average order value and a reduction in pre-sales cost.