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Sacha Crowther

Sacha Crowther

Sacha is our in-house wordsmith, tasked with all aspects of content marketing. She researches and delivers content, ensuring a cohesive tone of voice across long-form articles, email and social media campaigns. Collaborating with the SEO team, she creates content strategies to target specific topics, keywords and user journeys. With an MA in English Literature, she brings a wealth of grammatical training and experience to the Marketing team.

Recent Posts by Sacha Crowther

Content Strategy for Higher Education Institutions

Web Design Content Marketing Higher Education

University websites host a vast quantity of content, aimed at a diverse audience. Higher education (HE) institutions are huge organisations, often operating as isolated departments or faculties. We have seen how this organisational structure can disrupt clear communication between a university and its students online.

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New Rules for Public Sector Websites: How to Meet Accessibility Standards

Digital Consultancy Web Development CMS Websites Accessibility

From September 2019, all public sector websites in the UK will be legally obliged to comply with new accessibility standards.

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Winners at the Drum Agency Business Awards

Digital Marketing Event Awards

We’re delighted to announce that we are winners at the 2018 Agency Business Awards, run by The Drum! We took home the trophy for our agency promotion, successfully positioning CTI as thought-leaders in the digital industry.

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eCommerce Show North 2018: The Best Bits

Magento e-commerce Manchester Event Awards Umbraco

eCommerce Show North is an annual opportunity to celebrate the thriving digital and eCommerce industry outside of London. We always aim to stay at the cutting edge of industry practice, so we thoroughly enjoyed the chance to collate industry insights and share our successes at this year’s event.

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CTI Secure Cyber Essentials Accreditation

QA GDPR data protection

As part of a continual drive for internal improvements, we are proud to have received our Cyber Essentials security accreditation. This certification assures us and, most importantly, our clients, that the sites we build, host and support are protected from cyber attacks.

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We're Double Finalists at the Drum Agency Business Awards!

Digital Marketing Event Awards Full Service

As the 2018 awards season nears its end, we are still celebrating a fantastic year of work. We are delighted to have earned two nominations at The Drum Agency Business Awards, for Digital Agency of the Year and Business Promotion.

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CTI Named Amongst the Top 100 Digital Agencies 2018

Awards Full Service

The Top 100 Digital Agencies report is the comprehensive listing of the UK's best digital agencies. Amidst a digital industry that is growing faster than ever, we are proud to be featured amongst the selected industry leaders.  

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The Annual CTI Pool Tournament

Event Community

Our Manchester headquarters houses the infamous blue pool table. Much fought over, there’s always a game going on; whether it’s a rainy lunchtime, Friday social, or just during a creative break. All these games are played in preparation, building up to something major: the annual CTI Pool Tournament!

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Vote Now for the Talk of Manchester Awards

SEO Manchester Awards Full Service

The Talk of Manchester (TOM) is dedicated to bringing businesses together in the North West. Offering networking opportunities across industries, they hope to encourage new contacts, new partnerships, and newfound knowledge. By running annual awards, TOM hope to recognise some of the industry-leading work that emanates from this great northern city.

 

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Essential SEO Tips for E-Commerce

Digital Marketing SEO e-commerce Google

Competition in online retail is fierce. With multiple retailers bidding on the same keywords, organic visibility can help you break through the noise. That's why harnessing organic search traffic is the foundation of a successful e-commerce website. When online shoppers are seeking something specific, it is vital that your products and services are readily visible to this target audience.

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