ChatGPT Ads

Be discovered. Put your brand at the heart of LLM answers.

Get access to OpenAI ads

The ChatGPT self-serve ads manager is only accessibly directly to advertisers in the US, but you can get started with CTI and our third-party partner StackAdapt. We will guide you through account creation and help you set your strategy.

Talk to our platform experts

“ChatGPT Ads offer a massive first-mover advantage to literally be the answer inside these conversations.”

— Nick Giles Head of Performance Marketing, CTI Digital

The ChatGPT ad formats

The modern customer journey is no longer a straight line from a SERP to a checkout page. People are using ChatGPT for extensive research and product comparison. LLMs are actively shaping how brands get discovered in this new "agentic era."

Right now, at CTI Digital we see a significant opportunity for brands to be the answer within ChatGPT using the following ad placements.

  • Sponsored Answer Cards

    Sitting below the AI-generated answers, this ad is matched to the context of the user's conversation and intent.

  • Product Spotlight Ads

    OpenAI's Shopping-style ad placement. Available to advertisers with a product feed of minimum 1,000 SKUs.

  • Contextual Sidebar Ads

    Placements in a dedicated panel on the right hand side of AI-generated answers.

Register your interest in early access to ChatGPT Ads

Fill in the form below and our paid media team of experts will get in touch to discuss what your campaigns could look like.*

*Account setup with our ChatGPT partner StackAdapt can take two weeks.

Our performance marketing expertise

  1. Sector experience

    At CTI we've been taking care of performance marketing for businesses in B2B, Retail, Education, Travel & Leisure, Healthcare, Charity, and more. As a full-service agency, we integrate our approach with colleagues in Social, UX, Build and CRM.

  2. Innovation backed

    We build AI tools in-house that help our performance marketing team analyse results and plan spend.

  3. Speed to scale

    Our nimble team is raring to go. Setting up with an ads partner means we are ready to start learning and growing as soon as possible

ChatGPT Ads: FAQs

<p>Yes (if conversion tracking is configured)</p>
<p>&nbsp;Yes: min of 1,000, max of 2M</p>
<p>Sponsored Answer Cards, Product Spotlight Ads (feed), and Sidebar Ads.</p>

Why get started today with ChatGPT Ads?

  • AI era
    Be an early mover in the AI era. In the new world of brand visibility, LLM-generated answers are a central part of media strategy.
  • 14 days
    We'll help you set up an Ads account and a test-and-learn strategy for ChatGPT ads in just two weeks. Get in touch today to register your interest.
  • 900M
    With weekly active users closing in on one billion, ChatGPT has the scale to impact all stages of the funnel. Start scaling your growth efforts through AI platforms.

Register your interest in ChatGPT Ads

We'll talk you through your options for setup and strategy.

Get in touch