Make your content work harder and attract more leads from organic channels
23rd May, Manchester
This course is ideal for marketers and content creators from B2B and service-based organisations with a basic understanding of SEO. You will enhance your knowledge of search marketing and gain a host of tools to implement within your own business. Not a B2B or service-based business? See our dedicated SEO for e-commerce training here.
Where? CTI Digital Offices, Manchester
When? 23rd May,
Price? £175 + VAT
We also offer group discounts if you want to send your whole team.
Will there be lunch? The all-important question, lunch will be provided in a buffet style. If you have any dietary requirements please let us know and we will cater to your needs.
I highly recommend this SEO course. You'll gain so much more than you think. It's given me the greater insight that I needed which I'll pass onto the rest of the marketing team and my manager.
Natasha Bolger, Disabled living
Search Engine Optimisation is the practice of creating and optimising digital content to best appear within search engines. Organisations within B2B, Professional Services, Public Sector, and other service-based organisations have a complex conversion funnel that requires varying content prevalence.
We will uncover practices such as keyword research, on-page optimisation and more to target your content to the appropriate personas and conversion points. Other practices covered will include technical SEO and measuring success.
The SEO training course will include a series of interactive seminars in-between break-outs and Q&A sessions. Here are some of the topics that will be covered on the day:
5th Floor, 31 Dale Street, Manchester, M1 1AL
Set in the heart of Manchester’s thriving Northern Quarter, our training space is within a flexible, purpose-built digital office.
You'll be situated within our auditorium on the
Take a look around our office on street view.
A Tour of The Manchester Head Office
Great learning atmosphere!
Gabrielle Little, Kacoo Fashion
James Wilkinson, Marketing Director
James is a Chartered member of the CIM, Qualified Google Adwords Individual, and Google Analytics Certified. With 10 years of experience in digital marketing, James is has delivered numerous award-winning multi-channel campaigns for clients.
SEO plays an important part in each of the integrated marketing strategies that James oversees. James defines SEO roadmaps to incorporate strategy, content creation, and development resource.
His experience incorporates B2B and B2C eCommerce clients, as well as increasing visibility for Professional Services, Leisure industry and Charity clients. James has previously delivered search strategies and training for Manchester United Soccer Schools, Gatwick Airport, Jackson Lees, and Hill Dickinson. He has also worked with eCommerce brands including CPL, Little Greene Paint, Bodybuilding Warehouse, McGraw-Hill Education.
Adrian Berry - SEO Consultant
Adrian joined the CTI Digital marketing team in 2017 as an SEO Consultant with nearly two decades of search marketing experience. He has worked with a wide range of businesses, including large eCommerce companies, major brands and local businesses.
His expertise lies in Technical SEO, organic and social media traffic growth, and content recommendations.
Adrian has successfully planned, implemented and reported on search strategies improving visibility, traffic, and revenue for major brands and organisations. This includes eCommerce brands such as Great Universal Stores, Argos, Lexus, High Street TV, Odeon Cinemas, and Little Greene Paint Company. He has also worked with The Federation of Small Businesses, Alton Towers, Magnet Trade, and Royal College of Occupational Therapists.
Paul Culshaw - SEO Strategist
Paul is a senior digital marketing
Paul’s strengths lie in strategic planning and crafting creative content campaigns to enhance SEO performance.
By adopting a methodical approach, Paul has guided targeted content creation for brands within the automotive industry. Including the likes of Fords of Winsford and Swansway Group, whom he guided to the finals of the UK Blog Awards. He has also created and led SEO campaigns for fashion brands, JD Williams, Simply Be and Jacamo.
Interested in attending our SEO for Lead Generation Course? Register now! Or if you've got any questions, please complete our contact form.