Understand what's important to your users and how they behave with our  user research services

Empowering success through insightful user research services

Diverse Research Methods

We employ a variety of approaches to truly understand your users. From friendly chats and hands-on testing to online surveys and diving into analytics, we leave no stone unturned.

 

Experienced Data Analysts

Our experienced data analysts evaluate quantitative data to uncover actionable insights that drive improved experiences and conversion rates.

Actionable Insights and Recommendations

We go beyond data collection, transforming user research findings into actionable insights and strategic recommendations. We ensure that every piece of information translates into tangible improvements, guiding your decisions towards creating exceptional user-centric experiences.

The University has taken a massive leap forward in its web platform and design; it's moved towards a more modern system, modern design, and information architecture - the lot. It's been a massive change.

User Research Services We Offer

User Research Projects for Informed Redesigns

Understanding exactly what users think, feel, want, and need when interacting with your website is crucial if you will provide an experience that leaves them delighted. Our user research projects, delivered in just 4 weeks, uncover the nuances of user interactions, ensuring that every redesign is rooted in user desires.

User Research Audits and Experience Evaluations

Curious about what's working and what's not on your website? Our User research audits and experience evaluation are the perfect starting point. Within just 2 weeks, we'll provide you with actionable insights that can transform your website's user experience.

UX Design for Enhanced Usability, Persuasion and Trust

Whether it's a complete UX overhaul or solving a specific challenge, our UX designers are flexible, creative, and adept at tackling even the most complex UX issues. We enhance usability, persuasion, and trust; all tailored to your unique requirements.

CTI Digital’s team in numbers

3000+

Hours of user testing sessions moderated in the past 5 years

457+

Websites designed to delight and convert users in the past 3 years

14

Industry awards achieved in the past 2 years for our UX and design work

220

UX experts, designers and tech experts on hand ready to support you

Tailored User Research Solutions

User Research Audit with Recommendations

We will look at your website and evaluate it using a set of best practice criteria:

Usability - How easily can users complete tasks, is information findable, where are users struggling to know what to do next?

Clarity - Do users have unanswered questions? Is all the information communicated in a clear and simple manner? Are you using industry jargon that leaves users baffled?

Persuasiveness - How convincing is your website? Does it leave users with no doubts that they should take the action you want them to take?

Relevance - How relevant is the content on the website? Does it help users make decisions, or does it just confuse or bore people?

Accessibility - Is it easy to read the content on your website? Do images make interactions easier or harder? Is the experience great if users are on a mobile device or have impaired vision?

See Our UX Audit Costs

One-off UX Design or Consultancy Project

Whether you would like to redesign your current experience, learn more about your users or answer more fundamental questions about your online customer experience, we can help.

Every project is unique, so our first step on any project is to understand your brief. If you haven’t written your brief down yet, we can help.

Depending on your project's size and complexity, it can take 1-6 months or more for larger projects. You will be assigned a dedicated team of experts and a project manager to ensure your project runs smoothly.

See Our UX Design and Consultancy Costs

Retained UX Services for Continual Enhancements

Sometimes, you don’t need an overhaul but ongoing, regular improvement to ensure that you are optimising what you have, delivering new features in a user-centric manner and responding to changes in user needs.

We’ll agree on a monthly allocation for a 6 or 12-month period and each month, we will work on the areas we agree are the greatest priority. The approach we take will be determined by the outcomes we want, and typically, this will be a mix of consultancy, user research and design.

Our work is based on a continual improvement cycle:

Measure & evaluate — existing features and recently implemented changes

Prioritise — so we can focus on the most impactful changes first

Ideate & design — to make positive change, backed by research

Build — we can support your development team to implement the changes successfully

Repeat ...

See Our UX Retainer Costs

We're trusted by

Donkey Sanctuary - UX Agency client logo
Chester Zoo - UX Agency client logo
Visit Britain - UX Agency client logo
Durham Uni - UX Agency client logo
Maritime and Coastguard - UX Agency client logo
Prezzo - UX Agency client logo

Real Impact - Our UX Case Studies

Why work with CTI Digital?

strategy-innovation

Full-service team with UX experts and project managers

Enabling streamlined collaboration, giving you exclusive access to a range of digital expertise, resulting in efficient and effective digital strategies and UX solutions for your business.

strategy-innovation

20 years in UX and over 2200+ websites designed and built

With 20 years of proven success, our seasoned team brings expertise in diverse industries, ensuring innovative solutions and outstanding results for your digital projects.

strategy-innovation

Creative designers ready to champion your market

We thrive on imaginative thinking, crafting unique and captivating designs that set your brand apart, drive engagement and leave a lasting impact on your users.

strategy-innovation

Trusted partner - Many clients have been with us for 5+ years or more

We provide value beyond services by creating long-lasting relationships with our clients. We are dedicated to optimising your digital presence.

Our partners & accreditations

Google partner logo
Crown Commercial Supplier
cyber essentials b&w (1)
ISO 27001 (1)
ISO 9001 (1)
ISTQB logo (1)
ITIL logo (1)
FSQS

UX Agency Service Costs

Our UX Audit Packages

Essentials UX Audit

Our Essentials UX Audit evaluates your website using a set of best practice criteria.

Included in the Essentials UX Audit:

  • Strategic Alignment Session: Collaborate with us as we dive into your objectives and business nuances, ensuring every recommendation aligns with your objectives.
  • Holistic Website Evaluation: Our UX experts assess your website's usability, clarity, persuasiveness, relevance, and accessibility, painting a comprehensive picture of its current performance.
  • Actionable Insights: Receive a tailored UX report with prioritised recommendations. We transform data into actionable insights, ensuring your next steps lead to tangible enhancements.

 

From £1,250 + VAT
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360 Website Audit

For a comprehensive view, the 360 Website Audit includes everything from the Essentials UX Audit, combined with deep analytics, user testing insights, conversion rate analysis, surveys, polls, and a complete report to steer your improvements.

Included in the 360 Website Audit:

  • Everything from the Essentials UX Audit: Building on the foundation of our Essentials UX Audit, we delve deeper to uncover every aspect of your website's performance.
  • Analytics Unveiled: Our UX team conducts an in-depth analysis of your analytics data, providing insights into user behaviour that go beyond surface-level understanding.
  • User testing sessions: Through immersive user testing sessions, we step into your users' shoes, capturing their thoughts, needs, and expectations to refine your digital experience.
  • CRO: Elevating Conversion Rates: Our Conversion Rate Optimisation (CRO) analysis identifies untapped potential, setting the stage for heightened conversion rates that directly impact your goals.
  • Surveys & Polls: Website surveys and polls decode the "why" behind user behaviours, offering insights into why users might hesitate to buy or contact you.
  • Content Audit: Our content audit ensures readability and clarity, ensuring every word on your website carries the weight of engagement.
  • A Complete Blueprint for Growth: The journey culminates in a meticulously detailed report equipped with prioritised recommendations that empower your next steps to growth.

 

From £7,950 + VAT
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UX Agency Services

User Research Project to Uncover User Needs

An enhanced evaluation of your current user experience, gathering insight from a number of different sauces to give you the full picture.

Included in the user research project:

  • In-depth expert review
  • Analysis of analytics, session recording, surveys and polls
  • Planning, execution and analysis of usability testing
  • Detailed report of our findings and prioritised recommendations
From £8,250 + VAT

Conversion-Focused Change Programme to Improve Sales or Leads

An entirely bespoke project tailored to your organisation’s brief and budget.

Included in the project:

  • Detailed review and refinement of your brief
  • Bespoke project approach defined to achieve your outcomes
  • Dedicated team and project managed assigned to your project
From £12,590k + VAT

Complete UX Rethink Informed by User Research Analysis

We can provide our expertise to your team on a monthly basis. The tasks we undertake are flexible based on the outcomes you require in any given month.

  • Ongoing proactive review and recommendations
  • Delivery of an outcome-based roadmap of user experience changes
  • Access to our full range of expertise, supported by a dedicated project manager

Price on application - Book a call

Talk to a UX expert

Whether you prefer to call, email, or book a 30 minute-session, our team of friendly UX experts is at your service. Let's collaborate and create exceptional user experiences that captivate, convert, and make a lasting impact.

Call us on 0161 713 2434

Email hello@ctidigital.com

We're available to talk Monday - Friday between 9am and 5.30pm (excluding UK public holidays)

Or book a virtual meeting at a time that suits you:

Frequently asked questions

Do I need a UX audit?

There are several indicators that suggest your organisation could benefit from an evaluation of your user experience:

    1. Decreased User Engagement: If you notice a decline in user engagement, increased bounce rates, or lower conversion rates, it could be a sign of user experience issues.
    2. High Customer Complaints or Support Requests: Frequent complaints or support inquiries from users about usability problems may indicate the need for a UX audit.
    3. Low Conversion Rates: If your website or application is not converting visitors into customers at the expected rate, it's worth investigating the user experience.
    4. Competitive Disadvantage: If your competitors are offering more intuitive and user-friendly experiences, a UX audit can help you identify areas to catch up or surpass them.
    5. Redesign or Update Plans: If you're planning to redesign your website or update your product, a UX audit beforehand can guide you on the necessary improvements.

What are the benefits of evaluating my organisation's user experience?

Our user experience evaluation services benefit your organisation by delivering a number of benefits:

  1. Identifying Pain Points: It helps pinpoint specific pain points and challenges users face within your product, enabling you to address them effectively.
  2. Enhancing User Satisfaction: By improving the user experience, you can increase user satisfaction, loyalty, and trust in your brand.
  3. Boosting Conversions and Engagement: A better user experience often leads to higher conversion rates and increased user engagement.
  4. Optimising User Flows: Understanding user behaviour through an audit allows you to optimise user flows and navigation, making it easier for users to achieve their goals.
  5. Maximising ROI: By investing in UX improvements based on the audit, you can ensure that your resources are spent efficiently, targeting areas that have the most impact.

How long does it take to complete the UX audit?

The answer is, it depends. There are a number of factors that will impact how long it takes for us to assess your existing online experience including which of our services you opt for, the number of user journeys we need to review, the complexity of the user journeys and how much user research we are undertaking to inform our work.

Below are some illustrative project durations for each of our user experience evaluation services:

Expert review: 1–2 weeks

Full audit & usability test: 2–3 weeks

In-depth user experience evaluation: 3–8 weeks

How do I get the UX report and what will be in it?

Our report will be provided in a detailed slide deck in PDF format. It will contain all our findings as well as our recommendations prioritised by impact and ease.

Can you help me rebuild my website?

Yes. We are a full-service digital marketing and web development agency, so in addition to our extensive user experience services, we can also offer development and support services in many technologies and onboarding of existing platforms. If you think you need a rebuild (a user experience evaluation may help you decide if this is needed), then we can help you plan the project, select the most appropriate technologies and implement it.

Unlock user experiences that matter. Contact our UX team today and get a tailored plan to meet your objectives with costs.