2nd April 2020, Manchester
This course is ideal for marketers and content creators that have a good understanding of the fundamentals of organic search and are now looking to advance their skills and knowledge. By attending this course, you will enhance your ability to deal with more technical aspects of SEO for your eCommerce business.
More of an SEO novice? View our dedicated SEO beginners' training day here.
Where? CTI Digital Offices, Manchester
When? 2nd April,
Price? £200 + VAT
(We also offer group discounts if you want to send your whole team. For more information please contact firstname.lastname@example.org)
"I really enjoy the training at CTI. It's very hands-on and any questions you have will be answered by experts."
The course will focus on actionable technical aspects of organic search and how to deal with issues that may arise during your eCommerce SEO campaign.
You will receive training in areas such as;
Learn more advanced technical SEO practices that ensure your site can be indexed by search engines. Including crawling & indexation, using robots.txt canonical tags and an introduction to Screaming Frog crawling tool.
Discover what local SEO is, why it's important and how you can benefit from it.
Discover the practices that are bespoke to international SEO and how you can tailor your efforts to audiences in other countries and who speak different languages.
Discover the SEO best practices required to reduce duplicate content, wasted crawl budget and open up traffic opportunities from faceted navigation.
Learn landing page best practices for product pages and how to handle product page URLs and out of stock products.
After the Session
The training session will end at 1pm, but not before a chance to test your knowledge with a fastest-finger-first quiz. There will be prizes at stake, so make sure you’re paying attention! We’ll also provide a buffet lunch, presenting the perfect opportunity to network or ask our trainers for further advice. (If you have any dietary requirements, please let us know in advance.)
1st Floor, Express Networks 2, 3 George Leigh Street, Manchester, M4 5DL
Set in the heart of Manchester’s thriving Ancoats, our training space is within a flexible, purpose-built digital office.
Learn about our previous training days
Great learning atmosphere!
Adrian Berry - SEO Consultant
Adrian joined the CTI Digital marketing team in 2017 as an SEO Consultant with nearly two decades of search marketing experience. He has worked with a wide range of businesses, including large eCommerce companies, major brands and local businesses.
His expertise lies in Technical SEO, organic and social media traffic growth, and content recommendations.
Adrian has successfully planned, implemented and reported on search strategies improving visibility, traffic, and revenue for major brands and organisations. This includes eCommerce brands such as Great Universal Stores, Argos, Lexus, High Street TV, Odeon Cinemas, and Little Greene Paint Company. He has also worked with The Federation of Small Businesses, Alton Towers, Magnet Trade, and Royal College of Occupational Therapists.
Paul Culshaw - SEO Strategist
Paul is a senior digital marketing
Paul’s strengths lie in strategic planning and crafting creative content campaigns to enhance SEO performance.
By adopting a methodical approach, Paul has guided targeted content creation for brands within the automotive industry. Including the likes of Fords of Winsford and Swansway Group, whom he guided to the finals of the UK Blog Awards. He has also created and led SEO campaigns for fashion brands, JD Williams, Simply Be and Jacamo.
Interested in attending our SEO for