The UK is facing a digital skills gap. This makes it more important than ever to ensure that your digital marketing team continually improves their skills, to keep up your business's productivity. Learning should be a continuous process for your staff. However, with our modern busy lives, it's often hard to find the time to learn these new skills.
2019 announced that ‘SEO is dead’. Zero-click results swarm Google search engine rankings. The BERT algorithm update will make SEO redundant. It seems like SEO will be dead and buried before the end of 2020... but is this really the case?
As we look to improve our services continually and partner with the best platform providers in the industry, we are proud to announce that we are now official Mailchimp Partners! Joining their community of talented agencies is a huge privilege for us and will be beneficial for the agency and our clients.
We’re thrilled to be sponsoring Manchester Digital’s Conference and BBQ on the 27th June (Next Thursday!).
Google update their algorithms several times each year, in order to present searchers with the most relevant and trustworthy results. Get ahead of competitors this coming year by focusing on authoritative, quality content.
Competition in online retail is fierce. With multiple retailers bidding on the same keywords, organic visibility can help you break through the noise. That's why harnessing organic search traffic is the foundation of a successful e-commerce website. When online shoppers are seeking something specific, it is vital that your products and services are readily visible to this target audience.
Google has recently rolled out a new feature that allows users to add a 3rd title line and 2nd description to text ads. This feature will be available to use for all advertisers from the end of August 2018. The update will allow businesses to identify themselves effectively and test different combinations of ad copy, whilst leaving room for unique selling points in that make-or-break title space.