<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1114119085333160&amp;ev=PageView&amp;noscript=1">

Welcome to the group, Stardotstar.

Digital Strategy UX Community & News

We've been investing in strategy and user experience for a while now. First we invested in talented people, then in advancing our process and software, and in early 2020 we opened a UX lab! 

Read full story

How To Write Emotionally Charged Ad Copy And Improve Ad Performance

Digital Strategy Digital Marketing Advertising

We know that emotions influence our purchases, it’s at the core of consumer decision making both online and offline. 

Read full story

Drupal 7 End of Life: What's next for your website?

Drupal Digital Strategy Drupal Planet Open Source Migration Accessibility

It’s nearly a decade since the release of Drupal 7. During this time, we have seen new legislation in web accessibility, privacy (GDPR), the rise of mobile internet, and the proliferation of high-performance devices. 

Read full story

The Impact of the May 4th Google Search Algorithm Update

Digital Strategy Digital Marketing SEO

Read full story

CTI Digital: Official Facebook Marketing Partners

Digital Strategy Digital Marketing Advertising

With an increasing interest in social advertising activity from existing and new clients, and new hires providing us with more resources, we have doubled down on our efforts to improve continually. 

Read full story

BIMA 100: Matt Smith

Digital Strategy Awards Not-for-Profit Higher Education

We’re thrilled to announce our very own Head of Strategy and Experience, Matt Smith, is part of the 2020 BIMA 100!

Read full story

Available now: COVID-19 Announcement Banner

Digital Strategy Accessibility

The UK government is providing daily updates on COVID-19 and its implications for the general public and UK businesses. We understand that it is therefore vitally important to keep your customers up to date with any company news.

Read full story

Education 4.0: How technology is shifting the academic and employment landscape

Digital Strategy Not-for-Profit Accessibility Security Public Sector Higher Education

This article is a preface to the white paper, Education 4.0. Access the white paper here.

Industry 4.0 is the result of the latest industrial revolution; first there was mechanisation, followed by mass production, computerisation, and now automation. It is the convergence of digital, biological and physical worlds into Cyber-Physical Systems resulting in the rise of automation.

Read full story

How to upskill your digital marketing team in 2020

Digital Strategy Digital Marketing SEO Commerce Event Advertising

The UK is facing a digital skills gap. This makes it more important than ever to ensure that your digital marketing team continually improves their skills, to keep up your business's productivity. Learning should be a continuous process for your staff. However, with our modern busy lives, it's often hard to find the time to learn these new skills. 

Read full story

Where We’ve Been and Where We’re Going: SEO Trends in 2020

Digital Strategy Digital Marketing SEO

2019 announced that ‘SEO is dead’. Zero-click results swarm Google search engine rankings. The BERT algorithm update will make SEO redundant. It seems like SEO will be dead and buried before the end of 2020... but is this really the case?

Read full story