We've been investing in strategy and user experience for a while now. First we invested in talented people, then in advancing our process and software, and in early 2020 we opened a UX lab!
How To Write Emotionally Charged Ad Copy And Improve Ad Performance
26 June 2020, 15:09
Digital Strategy
Digital Marketing
Advertising
We know that emotions influence our purchases, it’s at the core of consumer decision making both online and offline.
Drupal 7 End of Life: What's next for your website?
22 June 2020, 09:22
Drupal
Digital Strategy
Drupal Planet
Open Source
Migration
Accessibility
It’s nearly a decade since the release of Drupal 7. During this time, we have seen new legislation in web accessibility, privacy (GDPR), the rise of mobile internet, and the proliferation of high-performance devices.
CTI Digital: Official Facebook Marketing Partners
7 May 2020, 10:40
Digital Strategy
Digital Marketing
Advertising
With an increasing interest in social advertising activity from existing and new clients, and new hires providing us with more resources, we have doubled down on our efforts to improve continually.
We’re thrilled to announce our very own Head of Strategy and Experience, Matt Smith, is part of the 2020 BIMA 100!
The UK government is providing daily updates on COVID-19 and its implications for the general public and UK businesses. We understand that it is therefore vitally important to keep your customers up to date with any company news.
Education 4.0: How technology is shifting the academic and employment landscape
6 February 2020, 10:39
Digital Strategy
Not-for-Profit
Accessibility
Security
Public Sector
Higher Education
This article is a preface to the white paper, Education 4.0. Access the white paper here.
Industry 4.0 is the result of the latest industrial revolution; first there was mechanisation, followed by mass production, computerisation, and now automation. It is the convergence of digital, biological and physical worlds into Cyber-Physical Systems resulting in the rise of automation.
How to upskill your digital marketing team in 2020
5 February 2020, 16:19
Digital Strategy
Digital Marketing
SEO
Commerce
Event
Advertising
The UK is facing a digital skills gap. This makes it more important than ever to ensure that your digital marketing team continually improves their skills, to keep up your business's productivity. Learning should be a continuous process for your staff. However, with our modern busy lives, it's often hard to find the time to learn these new skills.
Where We’ve Been and Where We’re Going: SEO Trends in 2020
20 January 2020, 11:00
Digital Strategy
Digital Marketing
SEO
2019 announced that ‘SEO is dead’. Zero-click results swarm Google search engine rankings. The BERT algorithm update will make SEO redundant. It seems like SEO will be dead and buried before the end of 2020... but is this really the case?
