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    Journey map

    The complete beginners guide to User Journey Mapping

    You have a goal to achieve, so you’ve written a brief to get started. Now you’re ready to build...

    Driving forward: London Transport Museum's new online platform

    We're proud to share the news that we have helped the London Transport Museum to launch a...

    Accessibility 101 (A head start for accessibility compliance)

    It's more necessary than ever to have an accessible website. In addition to the ethical...

    Welcome to the group, Stardotstar.

    We've been investing in strategy and user experience for a while now. First we invested in...

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    7 ways to increase donations on your charity website

    Making a donation is an emotional decision. A rise in charity fraud has lead to patrons...

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    Foundations of UX: Remove friction points to purchase

    User experience (UX) is best described as:

    The process of enhancing customer satisfaction and...

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    How to increase your Conversion Rates before Black Friday and Christmas Shopping Season

    The season between Black Friday weekend and New Year is a huge opportunity for commerce...

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    How to Produce Experience Maps for Non-Linear User Journeys (or Infinite Audiences)

    During a recent experience mapping workshop, our User Experience and Digital Strategy teams were...

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    London eCommerce Awards 3X Finalists!

    I'm delighted to announce we’re finalists at the 2018 London eCommerce Awards! This adds to our...

    UK Fast

    5 Speed Considerations for E-Commerce

    I took part in the panel for UK Fast’s “Speed in E-commerce” live webinar last week. Hosted...

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    How to Design Mobile Sites with Users in Mind

    In the current digital climate, ever-increasing online presence has led users to expect an...

    Mobile for SEO

    Mobile First for SEO (What you need to know)

    In 2018, Google's search index moved to a mobile-first approach. This means all search results,...

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    Major eBay Update for May 2018

    May 2018 brings with it some major changes for the e-commerce world: eBay will begin overhauling...

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    Beginners’ guide to Google Analytics for UX

    Google Analytics can provide valuable insights and strong, fact-based evidence to inform your...

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    The path to mapping user journeys

    User Journeys are a way to map out how a person completes a task on your website. Mapping out...

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