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    How to react to the Google Ads Phrase Match update.

    On 4th February 2021, Google announced one of the biggest changes to keyword match types in recent...

    Digital Marketing, Advertising

    Creating a stable future for Kidscan's childhood cancer research

    There will be a predicted shortfall of £310 million in medical research funding over the next year...

    Digital Marketing, Advertising, Not-for-Profit

    How to prepare your product listings for seasonal sales

    The arrival of Black Friday and the winter sales is soon upon us, which means online stores’...

    Digital Marketing, Advertising

    How To Write Emotionally Charged Ad Copy And Improve Ad Performance

    We know that emotions influence our purchases, it’s at the core of consumer decision making both...

    Digital Strategy, Digital Marketing, Advertising

    CTI Digital: Official Facebook Marketing Partners

    With an increasing interest in social advertising activity from existing and new clients, and new...

    Digital Strategy, Digital Marketing, Advertising

    How to upskill your digital marketing team in 2020

    The UK is facing a digital skills gap. This makes it more important than ever to ensure that your...

    Digital Strategy, Digital Marketing, SEO, Commerce, Event, Advertising
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    Commerce Cheat Sheet: Add-ons and Secret Weapons to Increase Conversions

    As the Black Friday and Christmas shopping season quickly approaches, ensure your commerce store is...

    Magento, Commerce, Advertising, Analytics
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    Advanced Paid Social Tactics you should be using right now

    It’s important to consider the full customer journey when designing your digital advertising for ...

    Advertising
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    Last Minute Black Friday Tips

    It's here! Black Friday spreads far beyond its 'Friday' namesake. With consumers expecting more...

    Web Design, Commerce, Advertising
    online-shopping_4460x4460-688103-edited

    How to Optimise your Google Shopping Ads

    The Consumer Decision Journey is changing. As such, users’ expectations from search results have...

    Commerce, Advertising
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    Inspiration from #dotmailersummit 2018

    The #dotmailersummit was back again for 2018, and it was bigger and better than ever before. With...

    Digital Marketing, Event, Advertising
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    5 Lessons from #Supercommerce

    Supercharged Commerce was a half-day seminar, teaching retailers how to attract, convert and retain...

    Digital Marketing, Content Marketing, Advertising
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    SEO & PPC Training Day Takeaways

    Update: Pre-registration for 2019 is now open. Signup here.

    I attended the SEO and PPC training...

    Digital Marketing, SEO, Event, Content Marketing, Advertising

    eCommerce at Christmas: 4 Online Advertising Tips

    A lot of people refuse to think about Christmas until opening the first window of their advent...

    Digital Marketing, Commerce, Advertising

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